West End Clinic was envisaged as a one-stop destination for clients seeking healthcare solutions. The Clinic opened its doors in June 1996, under the ownership of West End Medicare (Private) Limited, a wholly indigenous entity registered in terms of Zimbabwe Companies Act (Chapter 190) in 1995. The company comprised a group of doctors as majority shareholders (65% of total shares), and the then Southampton Assurance Company (35%). Over time, Southampton Assurance was bought out by the doctors. In 2020, a new company, West End Clinic (Private) Limited, acquired the business under a new shareholding structure that envisages introduction of new doctors as shareholders.