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Country Sales Executive – Africa2Trust

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Sales & Marketing
EmployerAfrica 2 Trust
Required Number20
PublishedSaturday, May 9, 2026
DeadlineFriday, May 29, 2026
CountryComoros

Duty Description

Africa2Trust  is seeking highly motivated, results-driven, and professionally networked Country Sales Executives to drive the growth of Africa’s leading business trust and B2B marketplace platform across different African countries.

The Country Sales Executive will be responsible for identifying, recruiting, onboarding, and supporting businesses onto the Africa2Trust platform while driving subscription sales, advertising sales, marketplace participation, and strategic partnerships within their assigned country or region.

The ideal candidate must possess strong business development capabilities, excellent communication skills, digital marketing awareness, relationship management expertise, and a deep understanding of the local business ecosystem. The role requires an energetic professional capable of engaging SMEs, corporates, exporters, importers, manufacturers, service providers, NGOs, and government-linked business institutions.

Business Development & Sales

  • Identify and recruit companies, suppliers, exporters, manufacturers, service providers, and SMEs onto the Africa2Trust platform.
  • Promote Africa2Trust subscription packages, advertising opportunities, and premium business visibility services.
  • Drive monthly, quarterly, and annual sales targets.
  • Generate new business leads through field visits, digital outreach, networking, referrals, exhibitions, and partnerships.
  • Build and maintain a strong country-level sales pipeline.

Client Relationship Management

  • Develop long-term relationships with business owners, executives, and decision-makers.
  • Provide onboarding support and guidance to clients registering on the platform.
  • Ensure customer satisfaction and retention.
  • Follow up on leads, renewals, subscriptions, and client inquiries professionally and promptly.

Market Expansion

  • Research and map key industries, trade sectors, and business associations within the country.
  • Identify market opportunities for expanding Africa2Trust visibility and adoption.
  • Establish strategic partnerships with chambers of commerce, trade bodies, investment authorities, business associations, and innovation hubs.

Digital Platform Promotion

  • Educate businesses on the benefits of digital trust, online visibility, and B2B networking.
  • Promote Africa2Trust marketplace features, company profiles, products, services, tenders, jobs, tourism, and country business information sections.
  • Support businesses in improving their online presence through the platform.

Reporting & Administration

  • Prepare weekly and monthly sales and activity reports.
  • Maintain accurate client records and sales data.
  • Monitor market trends, competitor activity, and customer feedback.
  • Participate in strategy meetings, training sessions, and sales planning activities.

Brand Representation

 

  • Represent Africa2Trust professionally during meetings, conferences, expos, trade fairs, and networking events.
  • Promote the Africa2Trust brand as a trusted African business ecosystem.
  • Uphold company values, ethics, professionalism, and confidentiality.

Required Qualifications

Education

  • Bachelor’s Degree in:
    • Business Administration
    • Marketing
    • Sales & Marketing
    • International Business
    • Commerce
    • Economics
    • Public Relations
    • Entrepreneurship
    • Or a related field

Experience

  • Minimum of 3–5 years’ experience in:
    • Sales
    • Business Development
    • Digital Marketing
    • Corporate Relationship Management
    • B2B Sales
    • Advertising Sales
    • Marketplace or Platform Sales

Required Skills & Competencies

  • Strong sales and negotiation skills
  • Excellent communication and presentation skills
  • Strong networking and relationship-building ability
  • High level of self-motivation and initiative
  • Ability to work independently with minimal supervision
  • Strong understanding of local business environments
  • Good knowledge of online platforms, digital marketing, and social media
  • Excellent customer service orientation
  • Strong reporting and analytical skills
  • Proficiency in Microsoft Office and online business tools
  • Ability to meet and exceed targets consistently

Added Advantages

  • Existing business networks within the country
  • Experience working with B2B platforms, e-commerce, media, or advertising companies
  • Knowledge of regional trade and investment ecosystems
  • Multilingual capabilities
  • Experience in partnership development and institutional engagement

Key Performance Indicators (KPIs)

  • Number of new businesses onboarded monthly
  • Subscription revenue generated
  • Advertising sales generated
  • Client retention rate
  • Strategic partnerships established
  • Marketplace activity growth
  • Country-level platform visibility growth
  • Lead conversion rates

Desired Personal Attributes

  • Professional and trustworthy
  • Highly persuasive and confident
  • Entrepreneurial mindset
  • Energetic and proactive
  • Goal-oriented and disciplined
  • Strong integrity and accountability
  • Passionate about African business growth and digital transformation

Reporting Structure

The Country Sales Executive shall report directly to:

  • Regional Sales Manager
  • Business Development Director
  • Or Country Coordinator (where applicable)

Employment Type

  • Full-Time
  • Contract-Based
  • Commission-Based
  • Hybrid/Remote (depending on country operations)

Why Join Africa2Trust?

 

  • Opportunity to contribute to Africa’s digital business transformation
  • Work with a fast-growing continental B2B ecosystem
  • Attractive commission and performance-based incentives
  • Regional networking and partnership opportunities
  • Career growth and leadership opportunities
  • Exposure to cross-border African trade and business ecosystems